FLAX Canvas
Shop for Green
For the entire month of April we are donating a percentage all sales to Friends of the Urban Forest (FUF), which is responsible for planting 47,000 trees in our City! Almost half of the oxygen producing friends in SF were planted by FUF, and with Earth Day coming on April 22, please help us give FUF a hand!…
Celebrating 75 Years
Back in 1938 Herman Flax opened up shop in downtown San Francisco. Though initially the store’s back room was also the family’s bedroom, with $100 to invest in inventory and a used cash register it wasn’t long before Flax’s Artists’ Materials was on its way. This year is our 75th birthday! Look for celebration events coming later this year, with the birthday bash happening in August…
SF Spring Open Studios 2013
Don’t miss San Francisco’s Spring Open Studios 2013, your chance to come and support original local artists, expand your art collection and find great deals by purchasing directly from the artists. We are fortunate to live among the nations greatest collection of artist studios, and hundreds will be open to you. There’s nothing like seeing an artist’s work within the actual studio where he or she creates. Open studios are a great event, and always have free admission and refreshments…
We Won!…Most Awesome Artistic Art Supplies
We won! FLAX was voted Most Awesome Artistic Art Supplies for kids. With a total vote count of over 200,000, Red Tricycle’s Awesome Awards honor kid friendly brands, products and services as recognized by the Red Tricycle Community. Red Tricycle is a mom-focused community that helps parents have more fun with their kids. For these awards Moms nominated their picks, then the top nominees and Red Tricycle’s editorial team picked the finalists for each category…
Herakut Mural
Since 2004 Herakut has been blending the artistic skills and specialties of Hera’s roughness and Akut’s photorealism into an unmistakable style. Their latest concept is the The Giant Storybook Project, which chronicles the creation of a new children’s book. Launched in September 2012 and continuing through winter 2013, the project follows the artists as they introduce the story’s characters on murals that they are painting around the world…
The FLAX Eco Bag Story
Effective October 1, San Francisco expands its plastic bag ordinance beyond food and drug chain stores to include all retail and food businesses. San Francisco has a goal of Zero Waste by 2020, and this new law means that stores much charge their customers $.10 for each carry out bag. The long-term expected result is that consumers will get in the habit of reusing bags and the amount of plastic and paper bags flowing into our landfills will reduce. FLAX is 100% behind the City and…
Wow, What a Show
I am blown away.
When we put out feelers among our staff about an in-store exhibit featuring their artwork we quickly got a few responses of “YES”. We steamrolled ahead and now we have the “After Hours” exhibit on display…
Golden’s Virtual Paint Mixer
GOLDEN has developed a free tool to help artists with color mixing. With the new Virtual Paint Mixer, you avoid the trial and error of mixing and matching colors on the palette. Accelerate your color mixing skills and learn the right proportions and choice of colors before investing in the actual paint. The Virtual Paint Mixer is a unique, fun, online tool geared toward color exploration; discover new color possibilities and personalize your color choices, making your palette unique to you!…
Father of Mine
Next year we celebrate Flax’s 75th anniversary, and this weekend it is Father’s Day. Two events very much connected to one man, my dad, Philip Flax. As we approach the company milestone my thoughts turn to the past, how we made it this far, and then how to celebrate. My father is who we should celebrate, for he brought the company into the 21st century and delivered it to the 3rd generation. He is widely recognized as a visionary businessman…
Art Contest for FLAX Facebook Cover
Enter our Facebook cover image contest for a chance to win a $250 gift card and see your artwork as the FLAX Facebook Cover Image! Artists of all levels are welcome to enter. Artwork must be original and any medium is welcome. Previous winning entries have included paper crafts to photography to watercolor and mixed media. Submit your entry now…









